Ideas for schemes really can come from anywhere
Think about your life and your customers. There could be myriad ideas for potential schemes right in front of you.
What about the possibilities of your involvement with:
- an association or trade body
- hobbies or interests
- clubs
- business sectors that you specialise in
But having a great idea is just the start.
How do you assess whether your scheme idea will work?
In simple terms this means following the marketing principle of the four ‘Ps’: Developing the right product at a sustainable price for the right place (the target buyer) backed by appropriate promotion.
Who can help you?
We have specialist underwriters who can guide you through the process of taking your scheme from concept to market. They can offer you advice on:
- what research you will need to carry out to find out if your product will appeal to your chosen market?
- cover options
- administration
- pricing
- marketing
- legal and compliance issues
Next steps
If you have any ideas that you think have the potential to become successful schemes or are currently operating a scheme that needs a makeover, talk to your local Allianz Insurance business developer. We are always looking to work in partnership on scheme ideas. To help us assess the potential of your idea or existing scheme arrangement, please provide:
- full details of your idea or scheme
- size of target market
- details of competing schemes
- projected income expected
- marketing budget available
- your resources to run the scheme
- your future plans for development
For more information please contact your local business developer or email eBrokerHelp@allianz.co.uk |
